Website redesign process follows a path of strategic planning. Generally, the word website redesigning is associated with something that involved technical knowledge, and this task really calls for some tech oriented aspects. But there is another factor which is more important. If you are looking for how to redesign a website for giving you online platform a visual boost, then follow our M1 plan based on this website redesign strategy.
Key Steps of Website Redesign Process
1. Analyse your existing content
If your site is not new and you are already running content on it, then first analyse the existing content. Keep one thing in your mind. Your aim should not be to focus only on design. Your website design should be planned in a way that it supports the web content in an efficient manner.
So, it is necessary for you to decide, which content you want your viewers to see and what you think is unnecessary and hence better if eliminated. If you are a team, then sit together, brainstorm and decide upon the significant content. At the end of the web redesign process, you might be able to get the perfect design. But it would be useless if it didn’t support your content.
2. Know your design purpose
Most of the times, there are two kinds of websites. The first kind belongs to those who just use an online platform to represent a business. The second belongs to e-commerce websites, news websites, blogs and all those website resources that directly act as a product for their customers. Designing both kinds of sites requires a strategy.
The common thing is that both are customer oriented, but web design processes have different requirements. So, be clear about what you want to achieve from your new website design and always use responsive layout.
3. Discuss with your team
Don’t be quick enough to finalise any random website design. Discuss things deeply with your design team. Ask them about their limitations and share with them what you want to achieve. Keep one thing in mind. Your website designing is not simply a work of your developers or graphic designer. It is not also all about planning and marketing. In fact, it is a collaboration of both these tasks. Hence do engage in collaboration.
Such level of coordination is necessary whether it is an e-commerce or a corporate website.
4. Plan strategy
Now, when you are clear about your goals and all the relevant team members are on board, devise a plan to work with. You can decide which theme to choose. For example, M1 is more popular for being lightweight and also because it offers a creative edge. Further, this theme is efficient for smartphone users, which make for a primary target audience. Hence, decide upon themes you can use and the way you can align your categories and other related content.
From here the execution process starts. In this stage, your design team will start its task and take help from sitemaps and wireframes etc.
Final Step and Conclusion
Testing and reviewing process is very much necessary before you publish the final design. Here, remember one thing, never be early to release the final layout. Testing is a significant step of this redesign process because if anything goes wrong or any error occurs due to design, it will offend your audience. Hence, bulletproof your design before you finalize it.